All Episodes
Episodes
How to Articulate Your Company Core Values? | Ep 98
Company core values are non-negotiable.
A MUST-HAVE.
And a couple of nice sounding words featuring in your business plan won’t do!
That’s because company core values are the backbone of your business.
When you...
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How to Price Your Services Just Right? | Ep 97
Most new service providers set the prices of their services based on ...
✔️ the minimum viable product ✔️ the competition
In layman’s terms, they basically cover their cost plus a tiny bit extra. Also, it’s below the...
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Why I Push For Authenticity in Business | Ep 96
Compared to a few decades ago, consumer trust is low. Very low.
Customer loyalty is equally up for grabs. 😭
For businesses (like YOU!) who genuinely want to distance themselves from the landscape of tricksters,...
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Unique (But Important) Tips to Increase Your Sales | Ep 95
In the highly competitive landscape of service-based businesses, it's crucial to have a steady stream of meaningful sales conversations.
Mastering the art of sales is not just about closing deals; It goes deeper than...
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Tips for Building a Reputation in Business | Ep 94
It’s hard to overestimate the importance of building a reputation in business.
Whether it’s a bunch of 5 star reviews on Google, or the hallway chat that happens between 2 colleagues, your reputation matters...A...
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Work-Life Balance for Entrepreneurs: YES, YOU CAN! | Ep 93
At some stage, EVERY entrepreneur will find themselves at a crossroad where they are no longer okay with sacrificing...
lifestyle
family time
mental health
physical health
time with...
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3 Big Benefits of Specialisation in Business | Ep 92
The idea that offering a wide range of services will make your business more appealing to potential clients is a common misconception. When in fact ... the opposite is true.
I’m not one to cause arguments, but...
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How To Set The Right Price? | Ep 91
HOW DO YOU GET YOUR PRICING STRATEGY RIGHT?
If you expect me to tell you I have the magical formula . . . you‘re wrong!
BUT, I CAN GIVE YOU A ROADMAP TO FIGURE IT OUT YOURSELF.
Because nobody has a business exactly...
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What I Learned About Being a Mum in Business | Ep 90
On today's podcast, I’m not the one to ask the questions. I’m the one to answer them!
I speak to Rachel Reiter on her Brand Lover podcast. Apart from podcast host and business owner, Rachel is also a mum.
And like...
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Brutally Honest Advice for Going From Doer to Manager | Ep 89
Going from doer to manager in your agency is not something you want to take lightly.
As a matter of fact, it’s a big deal and something you better prepare for.
Rachel Klaver and I know, because we have been...
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Why a Service Business Needs a Sales Funnel . . . Badly! | Ep 88
Why does your service business need a sales funnel, when the leads flow in through word of mouth anyway? 🧐
Many would argue... you don’t.
And I used to be in that camp.
Now... I disagree!
WHY?
Because if any of...
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How Not to Dread the Discovery Call? | Ep 87
We’ve done a good amount of covering on the topic of proposal writing.
But what about its prequel THE DREADED DISCOVERY CALL??? 😳
Unlike most people, I DON’T DREAD MAKING THESE CALLS!
How do I do that?
For starters,...
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