Ep 20 - Finding Your Niche in Business

Elizabeth A from Studio Classica went from saying ‘YES’ to everything when she first started out to saying ‘NO’ to anything that doesn’t fit within her business niche.

Both had their merits at that particular stage of her business journey.

But as Elizabeth was perfecting her skills, she allowed herself to be guided by her passion for coaching. Her unique niche working her magic on Kajabi with knowledge-based clients all around the world - just followed as a logical result.

For Elizabeth, the process of becoming an expert in her niche has been fascinating (and riddled with hurdles).

But that didn’t stop this young mum. So... how’s your journey coming together? Have you figured out your perfect niche that is also profitable?

If not, just plug in the earphones and listen to this podcast episode where Elizabeth lifts the veil on how she honed in on brand strategy and Kajabi web design as her business niche.

To read the full blog post on this episode, go

Elizabeth A. offers a FREE essential checklist ( to help you with the first 8 steps in whipping your own beautiful Kajabi website together.

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If there is anything in today’s podcast (or something in one of the previous episodes) you want to chat about or you've got some more questions, JUST REACH OUT HERE 

YOU CAN LEAVE ME A VIDEO MESSAGE OR A SIMPLE OLD VOICE MESSAGE OR EVEN A TEXT. I would really love to hear from you. I'm always interested in producing podcast episodes that will that answers a question you may have about growing and scaling your service-based business. 


Running a business is not for the faint-hearted. There are challenges left, right and centre. But I’m here to tell you challenges are only challenges because you haven’t found an answer to them yet. The solutions could be a lot easier than you may think!

Take my FREE AGENCY OWNER PERSONA QUIZ and find out how you can scale and streamline your business without compromising YOU! 

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Episode edited by LJS Creative Services - Podcast Manager 

To read the full blog post on this episode go to